Social Ambitions was formed 2005 in Stockholm, Sweden.
The founding members are Anders Karlsson (lead vocals, synthesizers, writing, lyrics & production), Mikael Arborelius (backing vocals, synthesizers, writing & production). In 2016 producer/music writer Peter Lönngren (writing, arranging, production) and vocalist Moffe Lundberg joined forces to form a new concept together.
The debut album “Almost gone” was released October 15 2010 through Electric Fantastic Sound by wich they have released the singles Burning (2006), Innocence (2007), The Strip (2008), Do you want to go (2010), Almost Gone, the single (2011), and Commandments (2011).
The mini album “Anticipation” was released 2012 and the album “Hunger” 2013 the same year as the label A Different drum released the limited edition compilation album “Purgatorio 07-13”. See Discography for details.
They also appear on a number of collections and compilations.
Social Ambitions is blending influences from modern electro and classic synth pop and adding the attitude and drive from techno, rock and new wave. The mixture ends up in intense and passionate electronic pop bearing the proud heritage of scandinavian sense for melodies music with danceable beats.
Previous member Frank Ekelund departed the band in 2007.